Online Review Trends

"The only form of advertising in North America that is trusted more than online review sites is a personal recommendation from people they know."
"Nielsen"
88% of consumers say that they read online reviews for local businesses
Your company online image and reputation are of the highest importance in today's business environment. Getting real feedback on your customer's experience is just as important. Review Driver gives you the tools to manage and drive public online reviews while utilizing internal private feedback to improve your customer's experience.
88% of consumers say that they read online reviews for local businesses.
A single star rating improvement can improve revenue or sales by 5% to 9%.
90% of customers claimed positive reviews influenced their purchasing decision.
80% of consumers would try a business that had a rating of 4 stars or more.
Only 16% of consumers would try a business that has a rating of 3 stars or less.
88% trust online reviews as much as a personal referral.

Consumer Service Trends

86% of customers quit doing business with a company because of a bad customer experience.
Resolve a complaint in the customer's favor and they will do business with you again 70% of the time.
96% of people won't complain, they will just never come back.
Sources
Harris Interactive, Dimensional Research, Pepperdine University, Harvard Business School, Bright Local, SearchEngineLand and Lee Resource